CALIFORNIA - Bobalu is helping us end this week with an in-depth strawberry crop update covering its Oxnard and Santa Maria, California, growing regions. What does the grower have in store for buyers this season? Read on to find out.

“We continue to experience mild conditions here with highs in the 60s and could even see a cool down next week with chances of rain. This just confirms that this has been a season like no other, with [potential] rain in May,” the company said in a recent release exploring its Oxnard production. “We should be able to work around the forecasted showers and pick ahead, but it could disrupt our harvest schedule next week a bit.”

As Bobalu notes, quality and plant health is looking excellent, with large sizing and firm fruit with great color. The supplier is still on track for the Oxnard season to continue well into May due to mild temps, including nights hovering around 50 degrees.

Turning to its Santa Maria production, Bobalu reported signs that the region will start picking up on daily and weekly volume as we get into May.

“The temperatures are very similar to Oxnard, and we could get some rain here as well mid-week,” the release went on to note. “The good news is, our volume is steadily increasing each week, and we look forward to peak volume toward the middle or end of June. The fields look great, and the fruit is excellent in color, flavor, and size.”

As it just gets into its spring and summer strawberry volumes, Bobalu is already working the ground for its fall crop.

For more updates from the year-round berry supplier and more, keep reading ANUK.

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