CHELAN, WA - Chelan Fresh is proud of the produce it brings to market and the growers that make this possible. In its first annual Sustainability and Social Responsibility Report, the Joyfully Grown™ Commitment Report, First Edition, the company breaks down the operations that bring the Joyfully Grown brand to life.

“Joyfully Grown, to me, encompasses being a good steward of the land, feeding people you will never meet a nutritious piece of fruit, and being able to sustain your family and your employees’ families for future generations,” stated Cass Gebbers, a fourth-generation grower.

The report is broken into three sections, a press release outlined. This includes Our Food, Our Planet, and Our People. Fifty pages of data, statistics, “Did You Knows?” and plenty of stunning pictures break down just what goes into growing, harvesting, and packing the apple, cherry, and pear varieties under the Joyfully Grown brand.

As evidenced by Cass Gebbers and many like him Chelan Fresh’s grower and fourth- and fifth-generation farmers are dedicated to producing deliciously consistent and high-quality fruit each year, while caring for and tending the land that will pass to the next generation.

“I find joy in farming the same land my great-grandfather started farming in 1912 and sharing those memories, the hard work, and all that goes into it with my kids,” added Eric Borton, a third-generation grower.

Sustainable, earth-friendly, and innovative, these growers are constantly looking for ways to use science, technology, and compassion to improve growing practices, increase sustainability, and give back to the community and the world, the release explained.

See the full Joyfully Grown Commitment Report here.

As always, keep reading AndNowUKnow for the latest goings-on in the produce industry.

Chelan Fresh