Martin's Healthy Ideas Check-out Lane
Richmond, VA
MARTIN’S Food Markets has partnered for healthier living. The company has partnered with Richmond City Health District and Greater Richmond Fit4Kids on a new project to encourage customers to think healthy at the check-out. The launch of Healthy Ideas check-out lanes at eight MARTIN’S stores in Richmond aims to promote healthy eating by increasing the availability of healthy food choices in each lane, according to a press release.
“MARTIN’S is excited to be the pioneer grocery store in the Richmond area to offer healthy food and beverage items in select check-out lanes,” said Valerie Waters, instore nutritionist, MARTIN’S Food Markets. "We think our moms and dads, in particular, will appreciate a check-out lane with items that are not full of added sugar and unhealthy fats, which tempt all of us on our way out of the store.”
The new healthy program offers both national and MARTIN’S brand perishable and nonperishable healthy food items. The selection of products varies by aisle and store. Among the offerings are fruit , nuts, individual snack packs from MARTIN’S exclusive Nature’s Promise natural and organic section, nutrition bars, and 100% fruit juice.
The following locations offer the new Healthy Ideas check-out lanes:
• Brook Run, 5700 Brook Road
• Carytown, 3522 W. Cary Street
• Chesterfield Towne Center, 11361 Midlothian Turnpike
• Chippenham, 5201 Chippenham Crossing
• Cross Ridge, 10250 Staples Mill Road, Glen Allen
• John Rolfe, 2250 John Rolfe Parkway
• Stratford Hills, 7045 Forest Hill Avenue
• White Oak, 4591 S. Laburnum Avenue
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