TargetExpress to Launch in San Diego Market
SAN DIEGO, CA - Target has announced that San Diego, the 2nd largest population center in California, will be the latest location of its new TargetExpress format. San Diego, specifically the South Park neighborhood in the city, will be home to Target's 6th TargetExpress store, one among the 5 which Target has so far announced plans to build in 2015.
According to a press release, the proposed TargetExpress will be roughly 19,000 square feet, or about 14% of the size of a typical full-sized Target. It will be located at the northeast Corner of Grape Street and Fern Street, putting it at the center of the vibrant, densely populated neighborhood. Target says that it selected South Park in part because of the influx of both tourists and locals the area sees on a daily basis.
Like TargetExpress' other planned locations in San Francisco and St. Paul, Minnesota, this new TargetExpress will cater its product offerings to the tastes of its consumer base. Target explains how one possibility would be to stock the store with grab-and-go food options, a full beauty department and a pharmacy in order to meet urban guests' on-the-go demands. As the construction date gets closer, Target says that it plans on releasing more specific product information.
Target currently owns and operates one TargetExpress store in the Dinkytown neighborhood of Minneapolis. During 2005, 5 more locations are to be constructed, including the San Diego location as well as 3 stores in the Bay Area and a 5th in St. Paul.
Stay tuned to AndNowUKnow for further updates on TargetExpress and the North American retail market.
