Del Monte promotes "Banana Halloween Costume Giveaway"
Coral Gables, FL
Del Monte Fresh Produce has announced the launch of its “Banana Halloween Costume Giveaway” earlier today.
In order to continue promoting a healthy lifestyle during the Halloween season, the company has decided to randomly award 200 banana costumes to Del Monte Facebook fans that enter the sweepstakes.
“This promotion is about connecting with our fans in a fun and contemporary way, while at the same time, promoting healthy lifestyles. We are a banana company and the banana costume has become an integral part of our company’s communication tools. People dressed as Del Monte® bananas can be seen at concerts, and community and sports events. So, we want to share our iconic costume with our fans, and what better timing than Halloween,” says Dionysios Christou, VP of Marketing.
Through the use of social media, winners will be prompted to share a photo of themselves in their banana costume that will be posted on Del Monte’s Facebook, Twitter and Pinterest accounts.
The Facebook sweepstakes ends Oct 18th.