YUMA, AZ - A new Chief Executive Officer prepares to step into the role at Natural Delights®. Tim Rooney, the current CEO, has announced he will pursue other opportunities. Taking his place is Hector Altamira, who will assume the position on April 1.

“I am deeply honored to step into this new role,” shared Altamira. “Ensuring our tradition of excellence, I'm looking forward to fostering growth as we continue to grow, pack, and sell the world's finest Medjool dates.”

Throughout his tenure at Natural Delights, Altamira has played a pivotal role in various positions, most recently as the company's Chief Operations Officer. He possesses a deep understanding of the company's operations, and this positions him well to lead the company into its next chapter of success.

According to a press release, he made significant moves as COO. He spearheaded efforts to improve revenue return rates for growers, ensuring a sustainable business model. This allowed growers to reinvest in their operations, fostering continued growth and development in best global growing practices.

Ted Johnson, Chairman of the Bard Valley Date Growers Board, expressed his appreciation for Rooney and his excitement for Altamira.

"We extend our heartfelt gratitude to Tim for his invaluable contributions to the growth and success of the Natural Delights brand,” he noted. “With Hector at the helm, we are confident that Natural Delights will continue to thrive, delivering the highest quality Medjool dates to our customers worldwide."

Congratulations to Hector Altamira and a farewell to Tim Rooney. We wish you both the best!