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Jan. 30, 2012
Taylor Farms is introducing an innovative mobile site, specifically designed around its new chopped salad line. The creation, introduced January 31st, can be accessed through the company's QR code; found on the products' packaging as well as on store-print materials and Facebook. The site is hosting a salad sweepstakes to kick off the launch, offering the chance to win an elliptical trainer to add to the momentum generated by those healthy, New Year's resolutions. Christina Calcagno, Sales and Marketing for the company, states, "The mobile site allows consumers to have quick access to recipes for fresh, simple, and flavorful meals. We will continue to add recipes so consumers can always find fresh ideas from Taylor Farms."
Domex Superfresh Growers, with the help of a generous donation of trees from Costco Wholesale, joined Madison House this past December in encouraging a little Christmas spirit. Domex called for donations in the form of sponsorships for the families served by the youth center, who were in need of a Christmas tree. Domex raised over $1,800 and donated 45 trees to the families. The kids of Madison House responded by organizing a Christmas tree lot to sell trees and deliver them to the sponsored families. Kevin Deyette, Director of Madison House, states, "They had fun, but it helped their attitudes as well. The boys who delivered trees had Christmas trees in their houses already; they were visiting homes that didn’t have a tree for lack of funds. I truly think it gave them a different perspective on their own situations, and changed attitudes incredibly to have that philanthropic experience.”
Kingsburg Orchards is announcing a 45,000 square foot expansion to its Cornerstone roadside packing and shipping facility. Red Line inventory management systems, a barcode system for tracking and staging the products, will also be installed throughout the building. Cornerstone has also added more members to their shipping crew and are dedicating at least one dock as an Express Lane for one to two pallet orders, transfers, and airport loads. Mike Jackson, Owner, states, “We are in a service based industry, so we need to focus on our customer service. We want our facility to be a pleasant place to stop, where drivers receive quality service and can get back on the road again with minimum wait times.”
