CEO Jamie Strachan Presents Green Giant Fresh New Packaging
CEO, Jamie Strachan, joins AndNowUKnow to present the company's new packaging.
“At Green Giant Fresh, we think selling more produce is about packaging. High graphics grab shoppers’ attention and features the national brand. It really pops out.”
The redesigned packaging has led to better sales, he commented.
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Our love affair with vegetables began over 100 years ago...