Fresh Del Monte Expands Sales of Novel Pink Pineapple, Pinkglow™, Into Select Retailers



Fresh Del Monte Expands Sales of Novel Pink Pineapple, Pinkglow™, Into Select Retailers



CORAL GABLES, FL - We at ANUK were blown away by Fresh Del Monte’s recent launch of the innovative Pinkglow™ Pineapple. Eager to find out when the specialty item would hit retail, we’ve kept a close watch on the newswire, and were met with some very exciting news yesterday afternoon. The company’s new Pinkglow Pineapple will be expanding to select retailers in limited markets throughout the United States. Available for purchase starting yesterday, the Pinkglow Pineapple also touts new packaging to wow consumers at retail.

Pablo Rivero, Vice President of Marketing, North America, Fresh Del Monte“We are very excited to offer Pinkglow to a larger audience by making the product available at the retail level,” said Pablo Rivero, Vice President of Marketing. “Our team was overjoyed by the positive feedback we received launching this product and, in response to the consumer demand, we decided to expand our distribution of the product to make it even more accessible to shoppers. We hope everyone will enjoy seeing the product in person and take advantage of this new way to access it.”

According to a press release, consumers can now find Pinkglow pineapples at select stores throughout the U.S., including, but not limited to, Ingles stores in North Carolina, Lowe’s stores throughout Texas, and Giant, Martins, and Ahold locations throughout Pennsylvania. In addition, Pinkglow pineapples are still available for purchase online to be shipped direct-to-consumer.

Fresh Del Monte’s recent launch of the innovative Pinkglow™ Pineapple will be expanding to select retailers in limited markets throughout the United States

These pineapples are produced in ultra-limited harvests, uniquely and specially grown by the expert growers at Fresh Del Monte. With a delicious and completely unique taste, the Pinkglow Pineapple boasts notes of candy aromatics and is sure to delight consumers of all ages. Grown in the exotic Costa Rican jungle, this exclusive product is one-of-a-kind and perfect to serve as part of a festive party cocktail or as a delicious dessert all on its own.

Pinkglow Pineapples, which have been in development since 2005, are grown on a select farm in Costa Rica, and take up to 24 months to produce. They are harvested by hand with their crowns replanted to increase the volume of crops and reduce waste.

The wait is over! Retailers looking to capitalize on this specialty product should act fast as consumers seek out new and exciting eating experiences. For more of the latest news in fresh produce, keep coming back to reports from ANUK.

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Fresh Del Monte

Fresh Del Monte is one of the world's leading vertically integrated producers, marketers and distributors of high-…