SUMMERLAND, BC, CANADA - Sometimes the best way to celebrate the end of summer is to celebrate Okanagan Specialty Fruits (OSF) popular “Bitz of Summer” contest, which just wrapped up after another successful run. This is the second year the company has asked participants to share images or videos of their summer adventures, all while snacking on Arctic ApBitz^® dried apple snacks or fresh apples.

“This social media contest has proven to be an effective tool in increasing engagement with our followers. Our website, www.arcticapples.com, saw traffic increase by more than 225 percent during the voting period,” said Rebecca Catlett, OSF’s Director of Marketing and Communications. “Our team loves seeing all the creative ways people incorporate our Arctic ApBitz snacks into their summer adventures. Stay tuned for our third annual contest next summer.”

This year’s contest winner, chosen through a public voting process, was James Bartholomew of Fort Lauderdale, Florida. According to a press release, he was the recipient of the $1,000 grand prize travel voucher. Bartholomew’s winning entry was of him enjoying a package of ApBitz dried apples in front of some gorgeous scenery in Iceland.

“I suffered ruptured quadriceps and am going to use the Arctic apple travel certificate to fly to work with rehabilitation experts,” explained Bartholomew, who is hoping to also have some of the prize voucher left over for a vacation or to fly to a popular televised athletic competition he competes in.

The second place entry was a video of one family’s summer adventures that included a trip to Niagra Falls, and the third place entry showed some summer fun on a trampoline full of apples.

Arctic ApBitz apple snacks are made of only 100 percent Arctic apples and were created by OSF’s want to reduce waste and use all of their apples regardless of size or shape.

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Okanagan Specialty Fruits