Side Delights® Offers Tailgating Promotional Solutions, Kathleen Triou Comments
SAN FRANCISCO, CA - Football season is upon us—and with great football comes great responsibility; we must transform our humble tailgates into expansive entertaining spreads. And Side Delights® is here to offer shoppers and spud sellers alike simple solutions this tailgating season.
“Tailgating has extended into the backyard and the living room, and elevating the dishes prepared is now the key to a successful tailgate,” said Kathleen Triou, President and CEO of Fresh Solutions Network (FSN). “What used to only be burgers, beers, and a baked potato, is now wine, steak, and gourmet potato side dishes.”
According to FSN’s press release, the Green Bay Packers created the term tailgating in 1919, using the word to describe the activity of fans with pick up trucks packed with foods such as “ham, potatoes, and custards and enjoyed them from the back of the truck with the ‘tailgate’ down.” Nearly a century later, we may have transformed the custard and ham into hot dogs and cold beverages, but potatoes are still a staple.
Side Delights’ recipe page currently offers consumers a variety of party-perfect potato ideas—ideas like the California Avocado Tri-Color Potato Salad, a gourmet spin on the traditional potato salad.
Side Delights offers a wide variety of healthy potatoes including bagged, gourmet, and organic, in addition to fresh-cut, convenience, and potato kits. But, FSN noted, 95 percent of tailgaters prep their food at the stadium, and as such, Side Delights Grillables may be the perfect parking lot option. With pre-foil wrapped potatoes ready to toss on the grill, Grillables are easy to grab, go, grill, and shout “Go Green Bay!” Unless of course, you have some self-respect, in which case you can root against the Packers.
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