Nielsen Perishables Group



Nielsen Perishables Group

The Nielsen Perishables Group is the industry expert in fresh food consulting. As a vital part of Nielsen, a leading global provider of information and analytics around what consumers watch and buy, Nielsen-PG provides a holistic picture of store-level activity across retail channels. Based in Chicago, Nielsen-PG offers a full spectrum of products and services geared toward complete market and category understanding. Solutions include research, analytics, marketing communications, category development, promotional best practices and shopper insights.