GrubMarket Acquires Boston Organics to Continue Its Nationwide Expansion
SAN FRANCISCO, CA - It seems like GrubMarket is setting its sights on a path to dominating in organics. Today, GrubMarket announced it has acquired Massachusetts-based Boston Organics, an online farm-to-table grocery delivery service. This follows Doorganics in December and Organic Harvest Network in February, making this the third organic acquisition.
“Boston Organics has long been a leader in farm-to-table grocery delivery. We are incredibly excited to welcome Jeff Barry and his team, along with their nearly two decades of grocery delivery experience into the GrubMarket Family,” said Mike Xu, Chief Executive Officer of GrubMarket. “This acquisition marks a significant milestone in our expansion plan as the first East Coast presence for GrubMarket.”
According to a press release, this acquisition will bolster GrubMarket’s nationwide presence as it leans into growth amidst never-before-seen levels of demand for online grocery delivery.
Boston Organics delivers fresh, certified, organic produce and groceries to Boston homes and offices. Its mission is to support organic farms and food and will continue to operate from its headquarters, led by Barry and his current leadership team.
“GrubMarket shares Boston Organics’ passion and commitment for supporting regional and organic farms and producers,” said Boston Organics’ Founder Jeff Barry. “By joining GrubMarket, we are excited to have access to its software expertise, which will allow us to elevate our customer experience in this dynamic grocery delivery market.”
Where will GrubMarket’s reach touch down next? Stay tuned for more updates in the fresh produce and grocery sector with ANUK.
