Lidl Begins Construction on New Distribution Center in La Louvière
LA LOUVIÈRE, BELGIUM - Strong partnerships and cooperation can get you far in the retail industry, and Lidl knows it. Joining with development agency IDEA and the city of La Louvière, the retailer has begun construction on a new distribution center that will be operational by June 2022.
“This future project emphasizes Lidl's growth in Belgium. In recent years, we have gained the confidence of consumers by offering them high quality products at a very competitive price. And even now, we stick to the discount element, which means that we set up strict processes from A to Z,” said Julien Wathieu, Lidl Spokesperson. “We want to make shopping a pleasant experience and continue to offer our customers fresh products. That is why it is very important that the quality of our own logistics support is excellent. These are the objectives of this ambitious project in La Louvière.”
The new project is being built in the heart of Garocentre Magna Park, and has a total surface area of 41,805 square meters (449,985 square feet), according to a release from the company. The new distribution center will also be accompanied by a 75 million EUR ($89.8 million USD) investment to further Lidl’s expansion plans in the area.
Included in its plans are sustainable technologies that will benefit the future environment and Lidl’s commitment to an environmentally conscious future. The new features include:
- Heat recovery, including through cooling installations
- Electric charging points for cars and bicycles
- Water recovery
- LED lighting
- An efficient cooling system
Lidl’s new distribution center will fuel continued growth across Belgium and will supply over 60 stores in the area. The center will also equip the company with the ability to store more fresh products to be sent out to its stores.
“This new distribution center, which will supply some 60 stores in the provinces of Hainaut and Walloon Brabant and in the Brussels Region, will extend over an area of 41,805 m2. In order to be able to store the fresh products and frozen products in optimal conditions, the new center will be equipped with a cooling and freezing area of more than 15,500 m2. In addition, loading and unloading will take place via 100 loading platforms. This new step is aimed at the further growth of Lidl in Belgium,” continued Wathieu.
The construction of the facility will allow for the hiring of 12 new employees from around the region, with 235 workers associated with the construction of the distribution center in total.
How will this new distribution center drive Lidl’s growth strategy forward? And will we see the same efforts in the States as well? Keep reading AndNowUKnow as we go in search of answers.