The Produce Mom® Adds Eat Smart® to Its Family of Partners
INDIANAPOLIS, IN – There’s a new brand joining the lineup of valued partners of The Produce Mom®. The company has announced a new partnership with Eat Smart®, to promote Eat Smart’s Superfood Vegetable Salad Kits.
“The Produce Mom audience is always looking for quick, convenient, and delicious ways to consume more vegetables,” said Kristin Ahaus, Director of Content and Communications for The Produce Mom. “We are excited to share Eat Smart’s salad kits with our audience and know they will appreciate the ease to which Eat Smart helps moms get veggies to their dinner tables.”
The Eat Smart brand is distributed by Apio, Inc. Eat Smart’s Superfood Vegetable Salad Kits are prepackaged salad mixes, designed to be tossed and served, making for an easy and delicious food option for consumers. According to a press release, each kit contains five or more superfoods, along with its own toppings and salad dressing packet.
“We see great value in using Pinterest as a marketing tool. After learning about The Produce Mom’s reach of over 4 million Pinterest users a month, we knew it was a good decision to team up,” said Nathan Long, Associate Marketing Communications Manager for Apio, Inc. “We believe this collaboration will help Eat Smart reach more of our target audience and promote our innovative product lines.”
Apio is a respected name in its category that offers 100 percent Clean Label products, and is committed to being clean across its entire line by the end of 2018. 100 percent Clean Label foods contain no artificial colors, flavors, or preservatives.
Apio first launched Eat Smart in 1996. Since its founding, the brand has grown to now be found in the refrigerated produce section of local grocery stores and in club stores throughout the U.S. and Canada. With this partnership, the brand will connect with The Produce Mom’s engaged following. The Produce Mom ranks in the top 1 percent of all Pinterest pages both in followers and engagement.
As more industry companies partner in the name of increasing produce consumption, count on AndNowUKnow for all the latest updates.