MONTEREY, CA – PRO*ACT has named Casey Jarrard and Russ Wingo as the company's new Vice Presidents of Client Development. This newly created department will work closely with key members of PRO*ACT's senior management team and national network of produce distributors in order to grow sales through the creation and management of strategic client relationships. PRO*ACT says its Client Services team will continue to work to grow its relationships with existing clients.

“Casey and Russ will coordinate with our distribution network to identify new business opportunities,” shared Brian Kane, PRO*ACT's Chief Operating Officer. “They both have long-term experience with all different segments of foodservice and retail operations. We’re very excited about the growth of fresh products in the industry and are confident both Casey and Russ will bring valuable solutions to customers with their efforts.”

Jarrard and Wingo's team will focus on a variety of key tasks including:

• Growing new business opportunities with a diverse group of foodservice clients.
• Engaging new customers through the core values of the company's distribution network.
• Developing future strategic business plans.
• Managing contract negotiations with clients and distributors.
• Ensuring competitive advantages through a full evaluation of all value-chain cost components.
• Exploring new and alternative products through collaboration with PRO*ACT's procurement specialists in order to continue meeting new client's needs.

Jarrard, who joined PRO*ACT in 2008 and worked extensively in the company's Client Services Department, spoke excitedly about the new possibilities the promotion affords.

“I’m extremely excited to now be able to concentrate my time, effort and energy to developing new business,” he said. “Our Client Services team can nurture personal relationships with customers and deliver all the benefits that PRO*ACT can provide while Russ and I focus on new growth.”

“I’ve had more than 30 years in the foodservice industry and many of those with produce. I am looking forward to building this new department and helping to ensure the steady growth of PRO*ACT,” Wingo agreed.

In addition to his time with PRO*ACT, Jarrard has experience as Director of National Accounts for Direct Advantage, Vice President of Sales and Marketing for McEntire Produce, and Director of National Accounts for Performance Food Group.

For his part, Wingo worked with Sysco as Vice President of Sales for FreshPoint. Prior to this, he worked as Director of Sales and Marketing for the Produce Alliance and Division Vice President of Sales at PYA-Monarch.

Congratulations on your new positions, Jarrard and Wingo!

PRO*ACT