Organic Trade Association Names New Director of Industry Relations, Cassandra Christine
WASHINGTON, DC - With so many players in our industry talking about organics—many of whom are down in Monterey this week for Organic Produce Summit (OPS), living their best lives underneath the California sun—it seems natural that the Organic Trade Association (OTA) would have an exciting bit of news this week as well. The organization recently announced that it has appointed a new Director of Industry Relations, Membership, and Development; Cassandra Christine will assume the role effective this week.
“I look forward to continue my work growing, promoting, and advocating on behalf of organic producers and businesses,” said Christine.
According to a press release, Christine has a longstanding commitment to organics. She most recently served on the staff of California Certified Organic Farmers (CCOF) in a business development role. She is well known for her skills and entrepreneurial energy that helps mission-driven businesses succeed.
In this new role as Director of Industry Relations, Christine will serve the Organic Trade Association and its affiliated 501(c)3 research organization, The Organic Center, to support stakeholder engagement and special initiatives. She will help develop membership, facilitate sponsorship and advertising opportunities, and lead the association’s Membership Team.
Congratulations to Cassandra from all of us here at AndNowUKnow.