Amazon Shutters Prime Pantry Division
SEATTLE, WA - Starting off 2021 with a major announcement, Amazon has revealed that it will be shuttering its Prime Pantry delivery service as it looks to instead move forward with its other fresh grocery delivery services, as well as its Amazon Fresh and Amazon Go brick-and-mortar locations.
The retailer announced on Wednesday, January 6, that the service would no longer be available and instead prompted customers to utilize its Amazon Fresh platform, according to an article from Bloomberg.
The Prime Pantry feature was originally launched in 2014 with a monthly subscription fee of $5 for Prime members of the site. The service was designed to encourage shoppers to stock up on bulky, expensive-to-ship products through orders that could be easily shipped in one large box.
All products that were once available under the Prime Pantry banner are now being offered through Amazon Fresh as the company continues its foray into the fresh grocery market. Those who maintain a Prime account can use both Amazon Fresh and Amazon’s Whole Foods Market chain to order groceries.
As Amazon dives deeper into the grocery world, how will the e-tailer make its mark on the fresh produce industry? AndNowUKnow will take to the wires to bring you the latest.