Frieda’s Helps Retailers Spring into Winter Citrus
LOS ALAMITOS, CA - The season may be cooling down, but opportunities for specialty citrus sales are heating up, and Frieda’s Specialty Produce is offering its customers tips to stay on trend with a variety of specialty citrus offerings. What kinds of offerings? Offerings like the restaurant-favorite kumquat—which has experienced a 30 percent increase in Google searches over the last six months.
“We have seen a boom in mini-citrus this year,” said Alex Berkley, Sales Manager. “This is a great way to elevate other items that you’ll find on your citrus table, like Meyer lemons, pink lemons, and blood oranges. With our brightly colored Frieda’s branded pouches and clam shells, these items are sure to stand out on your shelf and drive shoppers to buy. The whole ‘quat’ family is trending, so be sure to stock up!”
Kumquats aren’t the only quats out there, the company noted in a press release; the fruit’s cousins—calamondins, mandarinquats, and limequats—are also coming up on the scene as bite-sized additions to your citrus set.
Calamondins and mandarinquats are the results of crossbreeding mandarin oranges and kumquats. Calamondins are more tart, while mandarinquats are a bit sweeter. And limequats are a hybrid of limes and kumquats. Like kumquats, the entire quat family can be eaten with the skin—and are fitting fare for retailers and foodservice providers looking to capitalize on what Frieda’s calls 2019’s “poppable” trend.
And this year’s supply, the specialty produce provider notes, is proving to be of exceptional quality.
“We are currently sourcing kumquats from Southern California and this beautiful product is full of flavor with outstanding quality,” said Allen DeMo, Director of Procurement and Sourcing. “We are expecting steady yields and pricing through the end of February.”
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