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Index Fresh's Bobby Fingerlin Shares Value of Value-Added Avocado Program

Index Fresh's Bobby Fingerlin Shares Value of Value-Added Avocado Program



BLOOMINGTON, CA - Avocados are a staple in my household year-round, but you know they hold a monopoly on my shopping cart in the summer months. Most shoppers like myself won’t walk out of the grocery store without them, and retailers know the power of the fruit in boosting basket share. That’s why it’s so important to have a partner in your court who can make those avocado programs come to life. Enter Index Fresh.

Bobby Fingerlin, Sales and Business Development, Index Fresh“We will be offering all countries of origin over the summer to provide the best value and flavor to our customers,” said Bobby Fingerlin, Sales and Business Development. “As a packer/shipper of avocados, we’re able to provide our retailers with many value-added options. Preconditioned and bagged avocados are two of our most prominent value-adds we offer.”

Bobby went on to note that bagged avocados continue to grow year over year, and as families stock up on grocery items, bagged avocados allow the consumer the opportunity to ripen fruit at home as needed.

As a packer/shipper of avocados, Index Fresh is able to provide its retail partners with many value-added options, including preconditioned and bagged avocados

“With the cost of goods up across the board, I think we will see more customers lean toward bagged and smaller-sized avocados providing more value for the money spent,” Bobby illuminated.

With reports of good volume and quality to cover the demands of the market, Index Fresh is well-equipped to handle your avocado program needs.

Index Fresh noted that bagged avocados continue to grow in popularity year over year, as they allow the consumer the opportunity to ripen fruit at home

Keep reading us here at AndNowUKnow as we look for more summer produce updates.

Index Fresh



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Index Fresh

Index Fresh uses a hands on approach that places value in honesty, integrity, and good old-fashioned common sense. We...