Stater Bros. Markets Names Bertha Luna as Senior Vice President Retail Operations; Pete Van Helden Comments



Stater Bros. Markets Names Bertha Luna as Senior Vice President Retail Operations; Pete Van Helden Comments



SAN BERNARDINO, CA - Three cheers for Bertha Luna of Stater Bros. Markets as she has been promoted to the role of Senior Vice President Retail Operations! Effective immediately, she will serve as key member of the grocer’s Executive Leadership Team, helping to evaluate and set strategies for the company while leading the retail operations of all company stores.

Bertha Luna, Senior Vice President Retail Operations, Stater Bros. MarketsIn her new position, Luna will report directly to President Greg McNiff, a release explained. For the last year, she has served as Vice President Retail, helping Stater Bros. maneuver the challenges of the pandemic, reexamining store operations and providing tools to free up teammates to better take care of customers. Additionally, Luna instituted policies that gave store management teams a better work/life balance.

She brings 34 years of retail grocery experience to this new role, having begun her career in the sector as a Courtesy Clerk at Lucky Stores. Later, she joined the Stater Bros. team as a Store Manager during the company’s acquisition of Albertsons and Lucky Stores in 1999. Throughout her time at Stater Bros., she has served in various positions including Retail Grocery Supervisor, Director of Diversity, Retail District Manager, and Senior Director Retail Operations.

Bertha Luna of Stater Bros. Markets has been promoted to the role of Senior Vice President Retail Operations

Chief Executive Officer Pete Van Helden commented on Luna’s recent promotion.

Pete Van Helden, Chief Executive Officer, Stater Bros. Markets“Bertha’s promotion recognizes her outstanding leadership and the significant contributions she has made in strengthening the operations of our stores,” he said. “As she joins our Executive Leadership Team, I look forward to working with her as she shares her valuable perspectives and insights.”

Luna earned a Bachelor of Science Degree in Human Resource Management from Western Governors University and is also a graduate of the University of Southern California (USC) Food Industry Executive Program. She serves on several of the Stater Bros.’ committees including the Refresh Committee, Energy and Sustainability Committee, and e-Commerce Committee. Additionally, she is a Retail Management Services, (RMS) Board Member.

Congratulations to Bertha Luna on this exciting promotion!

Stater Bros. Markets