Category Partners Welcomes Adam Brohimer as the New Vice President
AURORA, CO - Category Partners has announced retail vet Adam Brohimer as its new Vice President.
“After a long and rewarding career in produce marketing and category management I was ready for a new challenge, and a new opportunity,” Brohimer said. “The industry, the market and the consumer are changing so rapidly that adapting category planning for profitable growth is becoming increasingly difficult. I believe my experiences and Category Partners’ vision will support each other and benefit the produce industry very well.”
As a seasoned retail produce marketing executive, Adam had been Vice President of Fusion Marketing most recently, but also held the position of Account Manager for the Perishables Group Inc.
“I’ve had the opportunity to work with Adam at his previous position, and more recently competed against him,” said Mac Johnson, President and CEO of Category Partners. He went on to say, “I have always been impressed with his professionalism and ability to resolve issues and address opportunities in this exciting, but very competitive produce industry. We’re extremely excited to have Adam join our team and bring his years of experience to Category Partners.”
According to a press release, Adam graduated from the University of Nebraska at Omaha and has received his MBA from the University of California, Irvine. Adam and his wife Heidi, and son Cade currently reside in Laguna Hills, CA, and say next on their agenda is to sit down for a produce-centric family meal.
