Honeybear® Brands Increases Organic Apple Distribution; Don Roper Comments
ELGIN, MI - Favored by shoppers of all ages, the apple set remains a top-dollar category in the produce department. Honeybear® Brands recently kicked off its organic apple and pear harvest, with its domestic harvest expected to be complete in October. This season, the supplier is teasing a significantly larger domestic organic crop, with Gala, Honeycrisp, Granny Smith, Fujis, Pink Lady, and Cosmic Crisp varieties available.
“As the largest grower of organic Honeycrisp in the Southern Hemisphere, Honeybear provides a high-volume, year-round, organic Honeycrisp program,” said Don Roper, Vice President of Sales and Marketing. “The company is proud to provide retail partners with year-round supply assurance for organic apple and pear programs, as we recognize the importance of maintaining high-quality organics on the retail deck twelve months a year.”
Honeybear Brands provides year-round organic apple and pear varieties using its steadily increasing domestic supply for the majority of the sales year, and with its Southern Hemisphere program during the summer months, according to a press release. This dynamic dual-hemisphere program allows the supplier to provide its retail partners with a year-round solution.
To further drive apple sales, retailers can uplift the category with Honeybear Brands’ Organic Cubbies™ small fruit, 2 lb apple pouches that complement the grower’s full line of organic offerings. The cubby pouches were introduced in 2018 and saw great success due to their kid-friendly, consumer-forward packaging.
“Our Cubbies pouches have bright, rich colors providing the merchandising anchor for this attention-grabbing organic display,” Roper added.
High-quality, organic apple varieties are a boon for any produce department, and Honeybear Brands has all you need to build out those dazzling displays this season.