Wholesum Family Farms, Inc. Deploys LINKFRESH ERP
VENTURA, CA – The Microsoft Dynamics NAV LINKFRESH ERP solution, specifically designed for the fresh food industry, will be used by Wholesum Family Farms, Inc. in four different sites located in the continental U.S. as well as Mexico.
“Wholesum’s decision to leverage LINKFRESH as part of its growth strategy underscores the importance of our software to producers in the fresh produce industry,” Ron Myers, Executive Vice President for LINKFRESH Inc., said. “The LINKFRESH solution will provide a complete operational platform to improve and standardize processes and procedures across all areas of their business from farm and greenhouse growing operations to packing and warehouse management through to grower returns, logistics and full financial management.”
While Wholesum will also be deploying LINKFRESH’s Grower Portal and mobility applications, the solution will also provide specific integration into the company’s existing Priva solution for greenhouse management and timesheet management. The 40-user solution is expected to be completed by the end of the final quarter this year.
“The deployment of the LINKFRESH ERP solution is part of an ongoing initiative to establish common practices, standards, and systems throughout the business,” Ricardo Crisantes, Wholesum Vice President, said. “A key objective is to provide a single ERP system for the management and administration of all operational processes and to provide key reporting metrics and KPI’s throughout the business.”
LINKFRESH Inc. is based in California, but also has locations across the North America and in Europe, The company deploys systems globally through an established partner network.
