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Dollar General Brings Small Store Format to Cleveland, Ohio

Dollar General Brings Small Store Format to Cleveland, Ohio

CLEVELAND, OH - In today’s age, convenience reigns supreme. If consumers can find the fresh produce they’re craving in a convenient format, you bet your bottom dollar they’ll be heading there for their quick-fix grocery needs. Dollar General is dialing into this movement with an urban-focused format centered around both city dwellers and millennials.

The new format, titled DGX, is roughly half the size of a typical 9,0000-square-foot Dollar General store. The retailer unveiled the concept late last year and has since been rolling out stores in Nashville, Tennessee; Philadelphia, Pennsylvania; and Raleigh, North Carolina. Its latest store officially opened in downtown Cleveland last Thursday, June 20.

The small concept store, roughly half the size of a regular Dollar General, will be opening a new location in downtown Cleveland

According to Crain's Cleveland Business, Dollar General has plans to open 10 of these small format stores over the course of 2019. A typical DGX will offer a selection of fresh fruit and veg, ensuring that any customer who wants fast and convenient produce can get it. An obvious win-win.

For the latest on how retailers are courting consumers in new ways, keep reading AndNowUKnow.

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