FRESNO, CA - Fowler Packing Company is proud to welcome Rudy Placencia as vice president of sales. With over two decades of leadership experience in the agriculture industry and a distinguished background in military service, Placencia brings a strategic, people-first approach to leading high-performance sales organizations.

“I’m honored to join a company with such a strong reputation for integrity, innovation, and customer focus,” said Placencia in a recent release. “Fowler Packing’s commitment to excellence and its deep roots in the Central Valley align closely with my own values, and I’m excited to contribute to its continued growth.”

Prior to joining Fowler Packing, Placencia held senior leadership roles across the agriculture industry, including at Star Fine Foods, Nichols Farms, Impact Group, and Touchstone Pistachio. In these positions, he led sales strategy, operations, and cross-functional teams, driving growth through national retail programs, supply chain optimization, and customer-focused execution. His track record includes building high-performing teams and delivering measurable revenue gains across multiple market channels.

Before entering the agriculture industry, Placencia served over 15 years in the U.S. Army, where he commanded at the platoon, company, and battalion levels. He is a graduate of the Infantry Officer Basic Course, Mechanized Leader’s Course, Army Logistics Management College, and the Inspector General School. He credits his military experience with shaping the leadership philosophy he brings to every business opportunity.

“Rudy’s combination of operational discipline, industry expertise, and relationship-driven leadership is exactly what we need as we expand our sales efforts,” said Justin Parnagian, chief executive officer of Fowler Packing Company. “We’re excited to have him onboard.”

Placencia earned a bachelor’s degree in political science from the University of Southern California and holds both an MBA and MPA from California State University, Fresno. He lives in the Fresno area with his wife and three children and remains actively engaged in community and industry organizations.

As vice president of sales, Placencia will lead Fowler Packing’s sales strategy, overseeing national retail partnerships and driving initiatives to support the continued growth of the company’s agriculture portfolio, including Samsons® grapes and Peelz® citrus.