Sun World Grants New Fruit Licenses in Italy
BAKERSFIELD, CA - An addition to the grape provider’s more than 70 licensed marketers, Sun World Innovations has added two new licensees—Italian grape companies Orchidea Frutta and Salvi Group—to its worldwide operation.
“We are pleased to appoint these fine companies, to help bolster our presence in the global fruit trade,” Vice President of Licensing Garth Swinburn said, in a press release. “We’re confident that providing further access to our seedless proprietary varieties will allow producers to maximize their revenues while increasing the seedless grape volume in Italy and the visibility of our varietal brands.”
According to Sun World’s press release, the new partnership between Sun World and Orchidea Frutta and the Salvi Group will allow the latter two companies to expand their seedless grape production in a country where the majority of grapes are seeded. It will also give those growers access to domestic and international markets.
Orchidea Frutta—based in Rutigliano, Italy—specializes in the production and distribution of table grapes, cherries, citrus fruits, peaches, nectarines, apricots, and artichokes and offers a full range of different varieties, tailored to the demands of the global market.
A vertically-integrated nursery-producer-importer-exporter based in Ferrara, Italy—with interest in table grapes, kiwis, pears, apples, citrus, strawberries, peaches, nectarines, apricots, and plums—Salvi Group is one of Italy’s leading fruit companies. Founded 109 years ago with its plant operations spread across Italy, France, and Poland, Salvi Group now supplies 60 countries on five continents.
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