Walmart Opens New Prototype Store in Ontario; Features Locally-Grown Products
ONTARIO, CANADA – Walmart Canada has cut the ribbon on its newest Walmart Supercentre, as well as the innovative layout the company plans to use as a sort of prototype for its future stores.
The new store, located in the city of Guelph, boasts 121,000-square-feet, and emphasizes a new layout and signage to engage consumers in an easy manner. Guelph Today reported that one of the most noticeable additions was a large grocery section, displaying many Ontario-grown products.
“This store just brings a different shopping experience for our customers,” stated Truax to CTV News. “We have more of a contemporary feel, we’ve introduced lots of new organic items into the store, and we’re really trying to appease the customer.”
The new store opened in the vacant space previously held by Target, and will provide jobs for approximately 170 people. This store marks the 406th location for the retailer in Canada. Guelph Today reported that “shoppers were impressed” with the new layout and store format.
The Mayor of Guelph, Cam Guthrie, issued a written statement that he valued the “human-scale” of the store’s layout, which opened up the store’s space, made merchandise more visible, and added brightness to the store.
The city celebrated the opening yesterday with a ribbon-cutting ceremony by the city’s mayor, and a giant Walmart cake. More festivities are planned for this Saturday.
As Walmart expands its North American reach, and retailers continue to shift strategies and store formats to stay ahead in the competitive market, AndNowUKnow will have the latest.