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DoorDash Expands Convenience Store Format With New Store in California

DoorDash Expands Convenience Store Format With New Store in California

ROSEVILLE, CA - I’m sure many consumers can relate to me when I say I can’t even count the amount of times I’ve taken advantage of delivery services in the past year alone. Convenience is at the forefront of nearly every shopper’s mind when it comes to deciding what to eat and where to shop. DoorDash has taken convenience to a whole new level, and the company recently announced it is expanding its innovative convenience store format with a new DashMart location in Roseville, California.

The new DashMart store will bring an array of local restaurant favorites to consumers’ doorsteps on-demand, according to ABC 10, with options ranging from fresh and frozen groceries to ready-made meals.

DoorDash first launched this convenience store concept back in August of 2020 to create a new channel for local businesses to reach their customers online. The new DashMart now brings about 3,500 items, all curated by DoorDash, to consumers in a convenient and easy-to-use format.

DoorDash recently announced it is expanding its convenience store format, DashMart, by adding a new location in Roseville, California (Photo credit: DoorDash)

The store also offers a new distribution channel for merchants to reach consumers completely online, while offering customers a new way to find their favorite restaurant brands online, the source noted.

The new Roseville location is the first in the city, and is expected to open in the second quarter of 2021. DoorDash currently already has a DashMart location in Sacramento.

As the company continues to enact ambitious growth strategies such as this one, we can only ask, what will DoorDash do next? Keep reading AndNowUKnow as we report.