Flavor Pic Launches Innovative New Item
Birmingham, AL
Flavor Pic is launching Handy Candy grape tomatoes. Handy Candy™ Grape Tomatoes are selected for the sweet “candy” flavor. The new item is conveniently packed in a 4 oz. resealable biodegradable cup and is currently being distributed at retailers across the United States and Canada via the company's distribution partners.
Rick Murrah, VP of Sales for Flavor Pic located in Birmingham, Alabama, states, "The national launch of Handy Candy grape tomatoes makes it easier and more convenient than ever for children, working professionals on the go or anyone looking for a healthy snack to enjoy in the sweet taste of Handy Candy.” Mr. Murrah, continues, "When our team developed this product we took everything into consideration. Brix levels of 7.5 or higher, smaller portion size so you could maximize value, biodegradable cup, the logo is “KID FRIENDLY” and lastly it’s priced perfectly.”
According to a press release, these innovative grape tomatoes are an ideal snack for everyone. To ensure maximum quality and product consistency, Flavor Pic has created extreme product standards that include a cup and lid that are entirely made from plant material & is eco-friendly as well as a cup size (net wt. 4oz) and shape that lends itself to a variety of uses for the tomato lover. The Child friendly packaging and re-sealable label contain an item that must pass the company's test for both flavor profile and BRIX. These are just a few of the product standards. The item's main launch will be at the PMA 2012 Show.
