Food Forward to Unveil Mural in Southern California; Rick Nahmias Comments
BELL, CA - Art has the power to convey powerful messages with the stroke of a pen, a chiseling of stone, or in the case of Food Forward, the flick of a paintbrush. The organization announced that on March 29, 2023, it will host an exclusive unveiling of its 1,200-square-foot Share the Abundance™ mural created by Brian Peterson at Food Forward’s Produce Pit Stop.
“After emerging from the surreal period of COVID-19, which completely eclipsed Food Forward’s last strategic plan just three months into its life, it was vital that we set forth a long-term vision to continue to tackle a systemic problem we’ve been a leader at addressing,” said Rick Nahmias, Founder and Chief Executive Officer of Food Forward. “We felt this space—where nearly a quarter of a million pounds of fresh produce flows through daily—was the perfect place to have Brian use his talents to tell the story of our work and our unique take on building the necessary partnerships to build stronger and healthier communities.”
The mural was inspired by the work of tens of thousands of volunteers and hundreds of hunger relief partners that the nonprofit has worked with during its 14-year history, a release explained. It illustrates the organization’s unique place in the fight for food justice through the prevention of waste. At the unveiling, it will announce its ambitious goal to rescue 270 million pounds of produce in the next three years.
So far, Food Forward has recovered more than 300 million pounds of produce that would have been thrown away. That food was distributed to hunger relief programs in Los Angeles, California, and across the region, adding up to the equivalent of nearly 1.7 billion servings.
This outcome is executed through an operation that prevents 215 times more greenhouse gasses from entering the atmosphere than its operation emits.
For more updates on Food Forward and its fight against food waste, stay tuned into AndNowUKnow.