Hy-Vee Plans for Three More Fulfillment Centers to Meet Consumer Demands
WEST DES MOINES, IA - Online shopping is easier than ever for consumers, making it a great business plan option for many companies. Hy-Vee is just one of many businesses embracing the model, with plans to build three new fulfillment centers in Omaha, Nebraska; Kansas City, Missouri; and the Twin Cities. News of these new developments comes on the heels of delaying its first out-of-Iowa distribution center, instead focusing on growing its burgeoning online business.
“We want to continue to grow and improve our Aisles Online program,” said Tina Potthoff, Senior Communications Manager at Hy-Vee, in a recent article from The Des Moines Register. “It’s become very popular.”
The popular Aisles Online program enables customers to order online and either conveniently run into the store to pick their goods up or have them delivered. With this easy purchasing avenue and strong reception from consumers, the company is eager to expand upon this business concept after its first fulfillment center was created in Urbandale last year.
Also noted in the article is that the company is looking to expand its Fast & Fresh stores, and several formats are being considered, with groceries, prepared foods, and coffee shops all on the table. Des Moines and Altoona will both be home to Fast & Fresh stores in the near future, and a third store is planned near Jordan Creek Town Center, though plans have yet to be finalized.
With so much on the horizon, the retailer has proven to have its heart set on making the shopping experience easier, trendier, and more enjoyable than ever for its consumers.