Misionero Unveils Rebrand of Garden Life™ Washed & Trimmed Line; Nicole Minnich-Zapata Comments



Misionero Unveils Rebrand of Garden Life™ Washed & Trimmed Line; Nicole Minnich-Zapata Comments


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GONZALES, CA - Misionero, a leading grower and fresh-cut innovator, is proud to announce the rebrand of its Garden Life™ Washed & Trimmed line. The refreshed packaging and visual identity delivers a modern, cohesive look across the full portfolio—while maintaining the same trusted field-grown quality.

According to a press release, the new design enhances both shelf appeal and sustainability, featuring pre-printed lidding film that eliminates approximately 40% of plastic per container, reducing material use while maintaining freshness and convenience. Clean, bold color segmentation improves shopper recognition, while consistent branding and simplified quality callouts—Field Grown • Crisp & Crunchy • Hand Harvested—reinforce Misionero’s commitment to premium, practical produce solutions.

Nicole Minnich-Zapata, Marketing Director, Misionero

"This rebrand reflects what today's shoppers are looking for: field-grown freshness and ready-to-use convenience," said Nicole Minnich-Zapata, Marketing Director at Misionero. "The new Garden Life™ design not only modernizes our look but also supports retailers in continuing to drive category growth through stronger on-shelf differentiation. The rebrand comes at a time of strong momentum for Washed and Trimmed lettuces, which continues to outperform the broader packaged salad market."

The refreshed line includes:

  • Lettuce Wraps (formerly Lettuce Boats)
  • Romaine
  • Green Leaf
  • Red Leaf
  • Deli Leaf
Misionero is proud to announce the rebrand of its Garden Life™ Washed & Trimmed line

The new Garden Life™ identity will make its official debut at IFPA Global 2025 in Anaheim, where attendees can preview the refreshed look and learn more about Misionero’s expanding portfolio of premium field-grown innovations. Visit Booth #1075 to see how Misionero is helping elevate and grow the lettuce category.

For more information about Misionero or the Garden Life™ rebrand, visit www.misionero.com.



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