HARRISONBURG, VA - Excitement is mounting for this year’s Viva Fresh Expo, and much of that is an eagerness to see what the fresh industry’s supply-side mavens have in store for attendees as they take to Grapevine, Texas. With its presence ever-growing in the Texas region, Soli Organic™ is one supplier taking hold of this advantageous opportunity.

“Produce is about the personal connections you make, and there is nothing like the face-to-face opportunities a show like Viva Fresh affords,” says Steve Wright, Chief Customer Officer. “With our two facilities in Texas—located in Rice and Sherman—we realize the importance of the Southwestern market, which is why we are so proud to be opening our third Texas facility in Brooks later this year.”

The new site will add 140,000 square feet of state-of-the-art growing and processing operations to bolster the producer’s ability to supply affordable organic herbs and leafy greens throughout the region.

As it looks to showcase its ever-growing prowess in the market, Soli Organic will be taking to Viva Fresh to show off its proprietary Soli Organic Basil, which was developed in partnership with Rutgers University. In addition, the company will be highlighting its leafy greens line, which features its unique spinach variety.

“Spinach does not typically fare well in controlled environment agriculture growing systems, but our unique, soil-based system allows us to grow some amazing-quality spinach, which is the highest velocity item in the leafy category,” Steve shares.

Later this year, Soli Organic will be bringing more coveted herbs to market with the launch of its Soli Organic branded fresh-cut herbs line.

“We provide our retail partners and consumers with access to the highest quality organic herbs year-round. Soli Organic is just as its name states—100 percent organic,” Steve concludes. "The natural benefits of our soil-based growing system—combined with maximal space efficiency and the highly targeted use of technology—enable us to offer fresh, 100 percent USDA-certified organic herbs and leafy greens with all the sustainability benefits of indoor-grown produce, and at a lower price point.”

Get a more in-depth look at all this company has to offer at booth #905 during the event!

Soli Organic™