Frieda's Shoots for Valentine's Produce Sales with Rebranded French Style Crêpes
LOS ALAMITOS, CA - Look out all you lovers out there—this February, Frieda’s is providing shoppers with a solution for Valentine’s Day meal displays. Pair Frieda’s newly branded French Style Crêpes with the store’s fresh berry case for a holiday display sure to catch a few impulse buys in the produce department.
The crêpes' new packaging design comes in a fun, young vibe that appeals to home-cooking millennials, but still keeps Baby Boomers from being alienated, Frieda’s says. The package’s attractive branding includes the phrase “Ooh là là,” making these ready-to-eat crêpes are an easy way for shoppers to add a little romance to their Valentine’s Day menus.
Packed in ready-to-display cases, Frieda’s crêpes also come in a self-standing crêpes shipper display of four 12/5oz. cases featuring bright colors and tasty graphics that will catch shoppers’ eyes and draw them right to your Valentine’s Day destination display.
“While crêpes are a perfect complement to fresh berry displays,” the press release explains, “Frieda’s also recommends merchandising them with tropical fruits, such as passion fruit and pomegranate, and specialty citrus, such as mandarins, blood oranges, pink lemons, and Meyer lemons.”
Shelf-stable and ready-to-eat, Frieda’s crêpes are the perfect impulse item for your produce department. Contact Frieda’s to find out more about la crêpe magnifique shipper and très bons products.
