ISSAQUAH, WA - Costco is rolling out new benefits for its executive-tier members, including exclusive early shopping hours across U.S. locations starting June 30. According to an internal email viewed by Business Insider, the change is part of an effort to reward Costco’s most loyal customers.

This move revives a perk that had been phased out in recent years, reflecting what the company called a renewed effort to reward loyalty. “Our Executive Members are our most loyal members, and we want to reward them for their commitment,” read an internal Costco email.

Alongside early shopping, Executive Members will now receive a $10 monthly Instacart credit and up to $150 in savings on services, adding even more value to the upgraded membership, which also includes 2% back on purchases. Though representing less than half of total membership, Executive Members contribute over 73% of the retailer’s overall sales, according to internal metrics.

This shift could not only lift member satisfaction but also ease congestion during peak hours and fuel continued growth in membership fee revenue.

Keep watching ANUK for how this evolving playbook could shape the broader retail landscape.

SAN FRANCISCO, CA - GrubMarket, the AI-powered technology enabler and digital transformer of the American food supply chain industry, as well as one of the largest private food eCommerce companies globally, announced that it has been named to the 2025 CNBC Disruptor 50 list, a highly-regarded honor awarded to the top private companies whose innovations are revolutionizing their industries and inspiring positive change globally. This marks GrubMarket's third consecutive appearance on the list, alongside other world's most ambitious and impactful private companies.

CNBC's recognition comes on the heels of a transformative year at GrubMarket. Over the past twelve months, the company has accelerated its pace of AI innovation, launching powerful new AI-powered solutions, including the GrubAssist Cash Flow Analyst, AI Chatbot, and AI Orders Agent, which place real–time financial intelligence, intuitive data visualization and automated agentic order processing directly in the hands of operators across the food supply chain. At the same time, GrubMarket broadened its national footprint through a number of strategic acquisitions, successfully integrating companies like Brother's Produce, one of the largest and most well-known foodservice distributors in Texas and the broader Southwestern U.S., and Delta Fresh, a leading provider of Mexican-grown produce to major U.S. grocery and foodservice companies, as well as several regional market leaders into its expansive B2B eCommerce network, further extending its reach as a tech-enabled online foodservice distribution and wholesaling powerhouse. GrubMarket's acquisitions of Good Eggs, a leading online grocery service in California, and FreshGoGo, one of the largest online Asian grocery eCommerce platforms in North America, further solidified the company's position as a leader in the overall food eCommerce landscape in the United States.

This momentum unleashed hypergrowth at scale: in the last year, GrubMarket's annual revenue surpassed $2.1 billion, making it the largest private food tech companies in the U.S., while the business achieved another year of profitable growth. GrubMarket also deepened its commitment to sustainable food systems by planting another 100,000 trees through its Sustainable California initiative, with focus given to lands damaged by the LA wildfires.

"Being named to the CNBC Disruptor 50 list for the third year in a row is an incredible honor," said Mike Xu, Founder & CEO of GrubMarket, in a recent press release. "Our team's incredible passion for technological innovation and AI, paired with our relentless focus on operational excellence and sustainable growth, continue to drive us forward and continuously redefine the limits of what's possible for the food supply chain industry. It is great, worthwhile work, and we're just getting started."

The CNBC Disruptor 50 list highlights today's most forward-thinking and ambitious companies that are rewriting industry rules through technology innovation and rapid growth. GrubMarket stands among a distinguished group of companies that have been honored over the years, including SpaceX, OpenAI, Uber, Airbnb, and DoorDash. All submissions were subject to a comprehensive and rigorous process of research and evaluation across a wide range of quantitative and qualitative criteria, as well as feedback from CNBC's editorial staff and a global panel of experts that includes venture capital investors, entrepreneurs, and academics.

The complete 2025 CNBC Disruptor 50 list is available at CNBC.com/Disruptors.