FELLSMERE, FL - My ears instantly perk up when I hear the phrase “new products.” Suffice it to say, my interest was piqued in a recent discussion with B&W Quality Growers. I sat down with Anna Klawitter, Marketing Manager, to hear all about the latest offerings.

Can you tell me about the new products?

Anna Klawitter, Marketing Manager, B&W Quality Growers: “We’re excited to introduce two standout additions to the B&W lineup: Power 4™ and Baby Green Kale. Power 4™ is a nutrient-dense leafy green blend featuring watercress, baby spinach, baby arugula, and baby green kale—delivering over 80 essential vitamins and minerals per serving. Baby Green Kale offers all the nutritional benefits of kale with a softer texture and milder flavor, making it a great option for dishes that need a subtler green. They're both triple-washed, air-tunnel dried, and ready to use right out of the bag!”

What sets these new products apart from others on the market?

AK: “Both Power 4™ and Baby Green Kale were designed for maximum versatility in the kitchen. Power 4™ is the most nutrient-packed blend in the industry, combining bold flavor with the flexibility to shine in both raw and cooked applications—salads, bowls, sides, sandwiches, and more. Baby Green Kale stands out with its tender texture and sweet, earthy flavor, making it ideal for anything from sautéing and soups to wraps and smoothies. What really sets them apart is their consistent quality, flavor, and ease of use—triple-washed, air-tunnel dried, and ready to serve.”

What was the inspiration for launching these products?

AK: “We saw a clear demand in foodservice for versatile, nutrient-forward greens that don’t compromise on flavor or prep time. Power 4™ was born out of direct collaboration with chefs who wanted a blend that could do it all—nutritional density, flavor balance, and consistency. Baby Green Kale was inspired by the need for a kale that worked harder across applications while being more approachable for a wider audience.”

Is there anything else we should know about B&W?

AK: “B&W Quality Growers has been farming responsibly in the U.S. since 1870. We’re proud to have never had a product recall in over 155 years. All of our leafy greens are triple-washed, air-tunnel dried, and ready to eat—grown with care by people who know greens best. With a legacy built on consistency, innovation, and a commitment to quality, B&W remains the trusted name behind some of the most nutrient-dense greens in the industry.”

With these new products making their way to foodservice menus, keep checking in with ANUK for the latest updates.