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Dole Food Company Kicks Off

Dole Food Company Kicks Off "Healthier by Dole" Alternative Recipe Series; Melanie Marcus Shares



CHARLOTTE, NC - Ten. That’s the number of days left until the Big Game—but, who’s counting? That means 10 more days for retailers to capitalize on sales across the produce aisle and beyond, and Dole Food Company has launched its “Healthier by Dole” series of nutritious recipes and menu alternatives for some fun game-time meal and snacking inspiration.

Melanie Marcus, Nutrition and Health Communications Manager, Dole Food Company“‘Healthier by Dole’ alternative recipe series is all about helping Americans make better meal and snacking choices while celebrating the biggest events of the year. At Dole, we’re out to prove that even a Big Game Party can be healthy, delicious, and fun at the same time,” said Melanie Marcus, RD, MA, and Nutrition and Health Communciations Manager. “From our Grilled Pineapple Fries to Baked Broccoli Cheese Tots and Air Fryer Buffalo Mushrooms, we’re inviting football-loving families to make this year’s Big Game weekend their tastiest and healthiest ever.”

This new program is led by Marcus and offers consumers easy-to-make recipes that are high in fruits and vegetables, and also packed full of flavor to please any crowd. According to a release, Dole will be kicking off the “Healthier by Dole” series with Big Game Day Vegan Tailgate ideas, sharing 10 vegan entrée, side dish, dessert, and drink recipes.

Dole Food Company recently launched its "Healthier by Dole" program, sharing a health-forward twist on tailgate favorites to encourage consumers to eat more fruits and vegetables

Providing all of the taste with healthier ingredients, the lineup of dishes features snackable, dip-based dishes and better-for-you versions of American tailgate favorites such as fries, wings, tater tots, and mac n’ cheese. Not to mention, over half of the recipes are gluten-free.

For retailers, this new series provides an excellent opportunity for cross-merchandising ingredients across the aisles, encouraging shoppers to add more fresh produce to their baskets than they may have normally.

Dole’s Top 10 Big Game Day Vegan Recipes include:

With the snacking event of the season knocking on our doors, rack up extra shopper dollars in the produce aisles with Dole’s list of mouthwatering recipes.

Dole Food Company



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Dole

Founded in Hawaii in 1851, Dole Food Company, Inc., with 2010 revenues of 6.9B dollars, is the world's largest producer...