Giumarra Companies' Megan Gorgisheli Provides a Sneak Peek of Organic Produce Summit Showcase
LOS ANGELES, CA - This year, Giumarra Companies is not bringing your typical booth display to the Organic Produce Summit (OPS). Instead, the supplier is raising the bar, creating an immersive experience to highlight the freshness of its organic products. To get the inside scoop, I turned to Megan Gorgisheli.
“For OPS this year, we customized our booth to create an experiential ‘garden’ that will immerse attendees in a lush green space—the perfect environment for discussing all things organic,” the Director of Marketing Administration explains.
With a beautiful, unique, green garden setting beckoning buyers in from the show floor, the Giumarra team will be waiting and ready to discuss the organic sector and wow them with its offerings.
“Creating an eye-catching booth encompasses only one aspect of what is a significant show for Giumarra,” adds Megan. “We appreciate everything OPS has to offer, particularly the conversations and educational sessions, which keep important themes top of mind for our industry as we collectively work to meet consumer demands regarding organics, sustainability, and social responsibility.”
To serve those needs, the supplier will be displaying organic avocados—its largest organic category—in bagged and bulk options at its booth. Additionally, the company will showcase California-grown, organic ARRA variety grapes from Giumarra Vineyards—specifically, Passion Fire® red seedless and Sugar Drop® green seedless grapes.
With all of its planning, the Giumarra bunch can’t wait to reunite with buyers and suppliers on the show floor.
“The team is looking forward to reconnecting with our customers and industry friends at what’s sure to be an excellent event,” Megan finishes.
If you want to lay your eyes on Giumarra’s breathtaking setup and snap a few pictures, stop by booth #119.
You won’t want to miss out!