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Gordon Food Service Opens Doors on New Urban Retail Concept

Gordon Food Service Opens Doors on New Urban Retail Concept

GRAND RAPIDS, MI - Gordon Food Service opened its latest retail concept this week. The foodservice provider invited both its traditional clientele and Grand Rapids-area shoppers to see its new urban “experience”-focused format.

The 16,000-square-foot store is a first for the Wyoming-based company that operates 176 stores nationwide. According to local news source MLive, the new format offers a number of unique first-of-their-kind flourishes—including a craft ice cream bar—as well as provides staple products, with a focus on fresh offerings like milk, eggs, bread, and fresh produce.

Mark Dempsey, Marketing Manager, Gordon Food Service“We have our traditional foodservice customer, the restaurants and business operators that we need to service out of this store,” said Mark Dempsey, Marketing Manager. “But we also wanted to be relevant to the community and relevant to those who didn't just shop at our stores a few times a year for a party but needed our store for their weekly grocery shopping.”

This week, Gordon Food Service’s new urban retail concept opened its doors, inviting Grand Rapids-area customers the chance to see the “experience” focused format

Senior Manager Brandon Ryan told the news source that the concept was inspired by Manhattan grocers with their extensive focus on fresh food in a convenient format.

Brandon Ryan, Senior Manager, Gordon's Food Service Store“What we saw in Manhattan was this focus on service, the focus on deli, service-bakery,” Ryan told MLive. “We said, ‘You know what, if it's still happening here and where they're at, then it's definitely something we want to bring to Grand Rapids.’”

In addition to servicing grocery store-goers, the company will attend to its restaurant and other foodservice clientele through the new location.

Will Gordon Food Service continue to expand on this fresh-focused format, shifting further into traditional grocery retail channels?

AndNowUKnow will continue to report.

Gordon Food Service

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Gordon Food Service

Gordon Food Service is the largest privately-held, family-managed broadline foodservice distributor in North America-and...