Mountain View Fruit Sales' George Matoian Talks Peak Table Grape Harvest and More
REEDLEY, CA - With peak season officially underway for its California table grapes, Mountain View Fruit Sales is bringing some of its most flavorful varieties to consumers’ baskets. As the grower sees one of its strongest seasons yet in terms of quality, Grape Grower George Matoian provided a closer look at the company’s current production.
“We have been blessed with an ample snowpack and rainfall for this growing season,” George explains. “The weather has been almost ideal for berry sizing and color this spring and summer. If you remember, this time last year, we had a string of daily high temperatures from 100-114 ℉.”
As George shares with me, the harvest is about two to three days ahead of last season. The overall California table grape crop is currently estimated at 98-99 million boxes (19 lb).
With fields spanning from Delano/Earlimart up past the Fresno/Madera growing district, Mountain View will be in peak harvest over the next four to five weeks, harvesting some of the most flavorful and crispy grapes of the year. This includes several beloved green, red, and black varieties such as Ivory and Sweet Globe; Krissy, Scarlet Royal, and Timco; and Summer Royal. The grower is also kicking off harvest on a recently released USDA variety, Solbrio.
“The 2025 growing season here in the San Joaquin is shaping up to be one of the best quality years we have seen in a long time,” George adds. “Brix readings are averaging 1-2 points above recent years, and the coloring on the red and black varieties has been full and intense.”
The 2025 season presents retailers with an opportunity to optimize demand through Mountain View’s powerful grape portfolio.
“Our grapes are farmed by a group of family farms that have been cultivating table grapes here in the San Joaquin Valley for over 60 years and are constantly evaluating new and exciting table grape varieties for the future,” George concludes. “Consistent quality and a high level of service are what we deliver to our long-time and faithful customer base.”
Be sure to tap into these top-quality offerings to make the most of the peak California table grape season! And for more industry insights, keep reading ANUK.
