Sun World Licensing Program Adds Rio King and RIOblanco
BAKERSFIELD, CA – Rio King and RIOblanco, two of Chile’s top grape producer-exporters, are joining Sun World’s family of marketer licensees.
Both companies will add “noteworthy supply and distribution capacity” to Sun World’s proprietary branded grape program, said Executive Vice President, David Marguleas.
“As a result of their involvement – and the tremendous capabilities of our existing Chilean licensees – retailers and consumers around the world will have increased access to Sun World branded grapes,” Marguleas said.
Rio King is a fully integrated export company with farming operations on 3,700 hectares in Chile and Peru, importing offices in USA and China and a first-class worldwide customer network.
RIOblanco is a family-owned company focused on growing, packing, and exporting premium fruit primarily from its own farms.
The two new marketers have been granted a license to distribute fruit from new varieties developed by Sun World and to use Sun World’s brands, including MIDNIGHT BEAUTY®, SCARLOTTA SEEDLESS®, AUTUMNCRISP®, ADORA SEEDLESS®, and SABLE SEEDLESS® in the marketplace, according to a press release.
Both companies join Sun World’s existing portfolio of marketer licensees, including Subsole, Unifrutti, Dole, Compania Frutera Santa Maria, Gesex, Santa Elena, and Exser.