Walmart Enters Partnership to Launch Tech in Support of Businesses Entering the Digital Market; John Furner, Suresh Kumar, and Anil Chakravarthy Discuss
BENTONVILLE, AR - The continued evolution of the retail space in the online world has only quickened throughout the pandemic, inspiring those in the sector to enhance their technology and virtual capabilities to meet consumer demand. To help other businesses keep up with these changes in the industry, Walmart has announced it will be partnering with Adobe Commerce, a commerce solution for merchants and brands, to offer several of its own technologies and capabilities to companies looking to increase their presence in the digital market.
“We’ve built new capabilities to serve the evolving needs of our own customers, and we have a unique opportunity to use our experience to help other businesses do the same,” said John Furner, Chief Executive Officer of Walmart U.S. “Commercializing our technologies and capabilities helps us sustainably reinvest back into our customer value proposition.”
Over the past several years, Walmart has transformed its organization by developing its own technologies and services to meet the constantly evolving needs of shoppers on a large scale. With these unique capabilities, the retailer has continued to maximize its digital shopping experience while better serving consumers, according to a press release.
“The core mission of helping people save money and live better is at the heart of every idea including Scan & Go and checkout technologies, AI-powered smart substitutions, and pickup and delivery,” said Suresh Kumar, Chief Technology Officer and Chief Development Officer of Walmart. “Combining Adobe’s strength in powering commerce experiences with our unmatched omni-customer expertise, we can accelerate other companies’ digital transformations.”
With the Adobe Commerce platform, the pair will be able to help retail businesses use Walmart’s cloud-based services to offer pickup and delivery to their shoppers.
Through this technology, companies will be able to reach new consumers on Walmart’s Marketplace, where they can also leverage the retailer’s Fulfillment Services to offer 2-day shipping nationwide. The partnership with Adobe will help businesses of all sizes operate more efficiently while improving the consumer shopping experience.
“We’re excited to collaborate with Walmart to help Adobe merchants expand their businesses to new channels and offer shopping experiences that increase their competitiveness and fit well with shifting consumer behaviors in an increasingly digital economy,” said Anil Chakravarthy, Executive Vice President and General Manager, Digital Experience Business and Worldwide Field Operations at Adobe.
Throughout its online growth, Walmart has leveraged technology such as machine learning, cloud powered checkout, and pickup capabilities to enhance convenience.
As Walmart continues to evolve, how will the retailer help those in the sector grow as well? Stick with AndNowUKnow for the answers.