Atlas Produce PMA Fresh Summit
Bakersfield, CA-
By ANUK Staff
12.17.12
Welcome to Shop Talk! On this episode, Ben Antongiovanni, Vice President of Sales, Atlas Produce, joins AndNowUKnow to share the company’s offerings. At this year’s PMA, the company featured its California date coconut rolls and date almond rolls to accompany Atlas’ California Medjool dates. The company has seen great response to its new packaging which offers a tamper-resistant safety seal and does a great job of showing off the product.
The date market is really dynamic right now. There are a lot of new plantings and volume coming in and there is also demand for the product which has become a foodie item. More people have begun cooking with the item and it has become more mainstream with its year round availability.
By ANUK Staff
12.17.12
Welcome to Shop Talk! On this episode, Ben Antongiovanni, Vice President of Sales, Atlas Produce, joins AndNowUKnow to share the company’s offerings. At this year’s PMA, the company featured its California date coconut rolls and date almond rolls to accompany Atlas’ California Medjool dates. The company has seen great response to its new packaging which offers a tamper-resistant safety seal and does a great job of showing off the product.
The date market is really dynamic right now. There are a lot of new plantings and volume coming in and there is also demand for the product which has become a foodie item. More people have begun cooking with the item and it has become more mainstream with its year round availability.
