Chelan Fresh Marketing Manager Kathryn Grandy Talks New Pouch and Poly Bags, Eat Brighter, the Rockit, and Healthy You
ATLANTA, GA - It’s been a busy year for Chelan Fresh, from new partnerships and new groves to new marketing channels and packaging.
The company’s Marketing Manager, Kathryn Grandy, took the time to share the excitement of all that has been going on with the Washington grower.
“The Rockit apple is now being grown in Washington State for the first time," she tells me, saying the company saw a great harvest for the small apple that packs a crunch.
Chelan also recently introduced some exciting new packaging for various fruits, including Pink Lady apples and Bartlett pears. “We’re proud to show our brand new variety-specific pouch bags and poly bags,” Kathryn tells me.
In addition to the new bags, some new characters have joined Chelan’s crew with its entering the eat brighter!™ movement. Timeless celebrities like Big Bird can now be seen peeking over the company’s cherries, pears, and apples.
You can also find an expanded Chelan Fresh footprint online with the launch of the Healthy You in One Minute website, containing recipes, tips, and videos.
To see Kathryn talk about all these points of growth, watch the brief 53 second video above.