McALLEN, TX - While fresh produce is an industry that constantly keeps us on our toes, anticipating change and unpredictability, there is at least one thing we can be certain of—the GR Fresh team is growing. The company has welcomed Phil Swim as the team’s new Director of National Accounts.

“Phil’s wealth of market knowledge, experience, and critical relationships throughout the industry will be integral in our efforts to expand our business into the very competitive retail and foodservice arena," said Tony Incaviglia, Vice President of Sales and Marketing. “We are excited to welcome Phil to the team and plan for the road ahead."

In Phil’s new role, his responsibilities will include new business development with a focus on national retail and foodservice companies.

"I am thrilled to be a member of the GR Fresh family!" Phil said. "GR Fresh has a long and well-deserved reputation of having superior people and products. I look forward to continuing to build upon that reputation by giving my all to providing the best possible service to meet and exceed our customer’s needs."

With more than 20 years of produce sales and executive level experience under his belt, the future looks bright for this next phase in GR Fresh’s evolution. Most recently, Phil worked with DiMare Fresh as its National Sales Director and brings a Masters Degree in Business with a focus on Food Industry Management from the University of Southern California to the GR Fresh position.

Congratulations, Phil, on your new Role with GR Fresh and the path ahead!

GR Fresh