Mucci Farms Wins Freggie Award at CPMA Convention and Trade Show
MONTREAL, QUEBEC - At this year’s Canadian Produce Marketing Association’s (CPMA) Convention and Trade Show, Mucci Farms took home the Freggie Approved Award, with its CuteCumber™ Poppers taking home the top prize.
“From Smuccies to Veggie to Go to CuteCumber Poppers, we’re grateful to be recognized consistently for our commitment to raising a healthy generation with a variety of products and packages,” said Emily Murracas, Director of Marketing, in a recent press release. “We are huge supporters of the Freggie program and the CPMA does a great job of providing a platform for the industry to showcase a variety of kid-friendly items to retailers.”
The press release noted that the Freggie Approved Award recognizes an exhibitor for their innovative product designed for children, and that the winner is determined by a committee of judges comprised of industry professionals.
CuteCumber Poppers adds to its impressive run of awards, which already includes the People’s Choice Award at the Leamington Greenhouse Competition, Best New Packaging at the United FreshMKT Expo, and the Freggie Approved Award at the CPMA Convention & Trade Show. A one-bite cucumber variety with exceptional flavor and a crunchy texture, CuteCumber Poppers are offered in multiple pack styles to accommodate club stores, retailers, and foodservice.
“We created a lineup of packages to give our ‘partners in produce’ multiple options based on their demographics and value propositions,” explained Fernanda Albuquerque, New Product Development Manager.
CuteCumber Poppers are currently available in select supermarkets in Canada and the United States.
In addition to exhibiting at the show, Mucci Farms annually sponsors the Relaxation Lounge which was themed as the ECO Lounge, to bring awareness to sustainability in the produce industry. The lounge— made of corrugate, repurposed wood and pallet wood—served as an appropriate backdrop to the soft launch of their new sustainable Simple Snack Series—with ‘Simple’ serving as an acronym for Sustainable Innovation Made Purposely for our Living Environment.
Congratulations to Mucci Farms from all of us here at ANUK!