Nature Fresh Farms Partners With the SmartWay Program to Advance Sustainable Transportation
ONTARIO, CANADA - What would we be without our environment? Without ground to stand on or air to breathe? Nature Fresh Farms is taking the necessary steps to ensure that this is never the case as it has joined the SmartWay Transportation Partnership to reduce freight-related emissions. Over the past year, Nature Fresh Farms has been working with SmartWay to further its sustainable development and continue to lead in its environmental initiatives.
“It has always been important for Nature Fresh Farms to recognize and understand our carbon footprint in every area of our operations,” shared Leigh Ann Breault, Director of Logistics. “Making the necessary improvements to our freight supply chain, using the recommendations provided from SmartWay, will only help reinforce our position as an industry leader in sustainability.”
According to a press release, SmartWay is administered in Canada by NRCan and is free to those interested in becoming members, aiming to help both shippers and carriers move goods efficiently by maximizing load capacity and keeping fuel costs and environmental impact at a minimum.
SmartWay encourages its members to be more aware of their carbon footprint by helping them track fuel consumption and improve their overall performance. Through its membership, Nature Fresh can use the program to measure the environmental impact of its freight supply and use recommendations from SmartWay to improve and modify its operation strategies. With Nature Fresh Farms’ commitment to reducing emissions, the goal is to have at least 80 percent of its carrier base SmartWay certified by 2023.
Having over 3,600 North American companies signed on to the SmartWay partnership, Nature Fresh’s membership demonstrates the company’s continued environmental leadership and corporate responsibility.
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