Potandon Produce's Klondike Brands and Johnny’s Fine Foods Go On Tour
Johnny’s Fine Foods and Potandon Produce's Klondike Brands™ are hitting the road for their 3rd year of the Johnny’s Be Good Tour, according to a press release.
The two companies will be touring the Southeast and Midwest sampling Klondike Rose® and Klondike Goldust® potatoes, along with Johnny’s Seasonings in a 1950’s diner style concession trailer.
The unique concession vehicle has been an important part of both comapanies' marketing strategies over the past two years. The sampling trailer has been present at corporate luncheons, store samplings, and other events throughout the United States, introducing a large cross-section of the American public to the product lines.
"We believe that once consumers experience the quality and flavor of our Klondike Brands potatoes, they will be repeat users," stated Barbara Keckler, Marketing Manager at Potandon Produce. "We feel that Klondike Brands potatoes are perfectly complimented by Johnny’s Seasonings and are a great fit for this promotion."
While on its latest tour, the trailer will be visiting selected locations throughout Louisiana, Mississippi, Alabama and North Carolina before moving on to Kentucky, Missouri, Kansas, Iowa, Illinois and Indiana. The tour will then take a break in mid-June. After that, the crew will head to the Northwest for the late summer leg of the tour.
Klondike Brands™
Johnny’s Fine Foods
