AUSTIN, TX - The industry’s biggest buyers and retailers are already lining up for one of the year’s hottest shows in produce – the Viva Fresh Produce Expo.

Bret Erickson, CEO, Texas International Produce Association; Tommy Wilkins, Director of Sales and Business Development for Grow Farms Texas; and Jimmy Bassetti, President, J&D Produce, joined us to discuss why this exciting convention is a must-see event for grower/shippers and retailers alike.

You can listen to our exclusive interview with Bret, Tommy, and Jimmy above.

Previously on AndNowUKnow, H-E-B’s Hugh Topper, Group Vice President of Fresh, also chimed in on the event, telling us, “Connecting with suppliers is key to our success and the Viva Fresh Expo brings all of Texas and Mexico to us. It’s the best of both worlds, a regional expo that stretches international boundaries.”

For more information on the Viva Fresh Produce Expo and what to expect from Austin, Texas, check our previous coverage by clicking here.

Don’t miss it!

Viva Fresh Produce Expo

Texas International Produce Association